Janet Arlotta is an author, screenwriter, public speaker and blogger. She is also an executive leader in brand marketing, advertising, television, film and digital content. She has a passion for the written word and the art of storytelling.
Janet currently has more than a dozen projects in development for all platforms, including the critically acclaimed “Mistress of Rose Hall.” In 2017, her true crime docu-series and book were featured on ABC’s 20/20. Her novel, Un-Finished, released October 29, 2024 exclusively on Amazon.
She has lectured internationally and around the nation for the US International Gold Key Service, Promax, SCAD, MSU, UVF and Signature Sessions in Düsseldorf Germany and Vienna Austria. She founded and tours with a lecture series and social movement, Reinventing 50.
She has led award-winning work honored by Emmy, Promax, Telly, and AIGA and was included in the Moving Type Exhibit in the Gutenberg Museum, the oldest museum celebrating the printed word.
She also brings a strong background in Broadcast Promotion, Branding and Marketing with client relationships at ABC, Warner Brothers, Amazon, and Netflix.
She was the owner, Chief Creative Officer, and the driving force behind FUEL, an internationally recognized, Emmy award-winning creative firm. She was responsible for forging client relationships with MTV, Cartoon Network, Buena Vista Pictures, The Disney Channel and Nike Films and General Mills, Target, and EA Sports. She helped launch networks such as OLN and Singapore’s SportsCity, and created numerous brand campaigns for Nike, Coke, Pepsi, Target, Ocean’s Eleven, TCM and Showtime (landing an Emmy nomination). In a successful 8 years, she grew revenues ten-fold and expanded to be bi-coastal.
She also served as the VP of Creative Services for SMT, a global leader for data and graphic integration for live sports and events. During her tenure she expanded her skill sets with virtual technology and social media integration to provide better fan engagement for clients such as the
OSCARS, NASCAR, Cowboy Stadium, the US Open and Esports events.
Janet is also a passionate traveler, and most likely a gypsy in her past life. She writes about her travels and wanderlust in her blog, “Girl Gone.”
Early on
She was fascinated by the written word and the visuals that told the story. Early on, she fell in love with the possibility of telling her own stories and leaving people craving more.
Current
She weaves brand stories for clients, while she churns out original content that swims in her imagination. Her novel Un-Finished released October 29, 2024 exclusively on Amazon. She is actively working on her next novel as well as her non-fiction work for Reinventing 50.